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SALES TACTIC™

TECH SOLUTION™

There was no problem. Fortunately, there is now an app for it.

Includes firmware for your new firmware.

Last updated: 23 August 2026

SHORT ANSWER

What is TECH SOLUTION?

Technology can solve problems, but “smart” and “connected” can also become sales arguments before the need itself.

01

Why does this sales tactic work?

There was no problem. Fortunately, there is now an app for it. Technology can solve problems, but “smart” and “connected” can also become sales arguments before the need itself.

02

How do you spot TECH SOLUTION?

Apps for simple functions, cloud accounts for local tasks, dashboards, notifications and features that mainly exist because they technically can.

03

What can you do?

Ask which outcome the extra technology actually improves and what new maintenance burden it adds.

CLASSIC FORM
“Now with AI.”
HYPE-OFF™

How Nietskopen reverses it

SmartNothing Home Hub™ carefully automates nothing that does not need automating.

IN THE SHOP

See the trick in action.

FILTER SHOP BY THIS TRICK →
Two generic smartphones with almost the same function; the older device still works and the new model sits in a luxury presentation box beside a pause symbol.
NietskopenTech & Digital

SAME™

Your current device survived the announcement.

model year unchanged
€0
VIEW
A calm workspace with a generic phone on a stand showing zero tasks and all clear.
NietskopenTech & Digital

ZERO™

Do one thing. Then close the app.

0 dashboards per task
€0
VIEW