SCARCITY™
Only 2 left. Or 2,000. That part need not be shown.
Inventory as an adrenaline service.
Last updated: 23 August 2026
What is SCARCITY?
Scarcity makes a choice feel more urgent by suggesting that stock, access or opportunity is about to disappear.
Why does this sales tactic work?
Only 2 left. Or 2,000. That part need not be shown. Scarcity makes a choice feel more urgent by suggesting that stock, access or opportunity is about to disappear.
How do you spot SCARCITY?
“Only 1 left”, limited editions, waitlists, exclusive access and stock messages without context.
What can you do?
Check whether the limit matters to your need, or mainly to the speed of your decision.
“Only 1 left — order quickly.”
How Nietskopen reverses it
Our stock of Nothing is ample. Panic is unfortunately permanently sold out.
See the trick in action.
NFT: Non-Fungible Thing™
Mint a unique Nothing. Just like everyone else.
Blind Box Nothing™
You never know which Nothing you won’t get.
The Cup You Already Have™
Now approximately a different beige.