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13
SALES TACTIC™
DRIP PRICING™
The price starts small and collects friends along the way.
A total price with separation anxiety.
Last updated: 23 August 2026
SHORT ANSWER
What is DRIP PRICING?
The final price grows during the process through required or nearly unavoidable add-on fees.
Why does this sales tactic work?
The price starts small and collects friends along the way. The final price grows during the process through required or nearly unavoidable add-on fees.
How do you spot DRIP PRICING?
Service fees, booking fees, platform fees and other amounts that appear only later.
What can you do?
Look for the complete total price before the first click, not only the entry price.
CLASSIC FORM
“€39” → checkout → “Total €56.84”.
HYPE-OFF™
How Nietskopen reverses it
Our checkout professionally adds several fees of exactly €0.
IN THE SHOP
